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Church of the Holy Family, Established as a Parish

Church of the Holy Family, Established as a Parish

Lancaster New City, Imus, Cavite --- a new parish of the Roman Catholic Church was established in a mass celebrated by the bishop of Imus, Most Rev. Reynaldo Evangelista.  The Holy Family Parish, which is located inside PRO-FRIENDS’ flagship project, Lancaster New City, will serve the Catholic faithful residing in the following areas:  barangay Alapan 2-A, barangay Alapan 2-B, Lancaster Villages phases 1 and 2, Lancaster Residences, Lancaster New City phases in Somerset, Kensington,...

PRO-FRIENDS Remains a Strong Contender in Mid-Market

PRO-FRIENDS Remains a Strong Contender in Mid-Market

A relationship that the Property Company of Friends (PRO-FRIENDS) has maintained with its homebuyers over the past 17 years, and which has kept the company on track with its mission of creating communities that helped transform the lives of many deserving Filipinos. Having built over 38,000 affordable housing units, PRO-FRIENDS is now also trying to address the needs of a different market segment by diversifying into township developments such as Lancaster New City, the company's flagship project...

PRO-FRIENDS to HUDCC Advisory

Response to HUDCC Advisory

In November 2, 2016, the Housing and Urban Development Coordinating Council (HUDCC), through its official Facebook page, has posted an advisory to the public to give light on the issue circulating in social media relating to the “individuals who bought housing units from PRO-FRIENDS.” In the said advisory, HUDCC stated that it has directed the Housing and Land Use Regulatory Board (HLURB) last August 24, 2016 to look into the complaints and media reports the former received from the...

GT Capital gains 51% control of PRO-FRIENDS

GT Capital gains 51% control of PRO-FRIENDS

  GT Capital gains 51% control of Pro-Friends   TY family-led conglomerate GT Capital Holdings Inc. has acquired a majority stake in mass housing developer Property Company of Friends Inc. (Pro-Friends) with the purchase of an additional 28.3 percent for P8.76 billion. In line with the staggered buy-in deal forged last year, this additional subscription boosts GT Capital’s economic stake in Pro-Friends to 51 percent, the conglomerate disclosed to the Philippine...

Demand for mixed-use spaces rises

Demand for mixed-use spaces rises

Anchored on the growth of the Philippine economy and the boom of the local Information Technology and Business Process Management (IT-BPM) sector, the demand for mixed-use spaces continues to rise, according to property consultancy firm Leechiu Property Consultants (LPC).   LPC has pointed out the emergence of a ‘live-work-play’ lifestyle among Filipinos – anchored on their newly acquired purchasing power, as well as the burgeoning infrastructure and transportation...

Profriends Wants BPO Sector Decentralized

Profriends Wants BPO Sector Decentralized

Property Co. of Friends Inc. (Profriends) is pushing for the decentralization of the business process outsourcing (BPO) sector and spread of related developments outside of Metro Manila, a company official said. In a recent interview, Profriends Chief Finance Officer Rosanne Duavit-Santiago told reporters the property developer is tapping into the BPO sector and creating opportunities outside of Metro Manila to decongest the capital. “The BPOs don’t have any more incentives...

Pro-Friends reining in new project launches

Pro-Friends reining in new project launches

PROPERTY COMPANY of Friends, Inc. (Pro-Friends) is looking to clear most of its housing backlog by end-October, a company official said. The company, poised to be taken over by GT Capital Holdings Corp. is fast-tracking the construction of housing units, Pro-Friends Chief Finance Officer Rosanne Duavit-Santiago said in a May 17 interview. “We’re delivering 472 units already a month and gearing up to 500 (to) 550. With that number of units we should be able to wipe out majority...

Ty firm eyes majority stake in Profriends by 2017

Ty firm eyes majority stake in Profriends by 2017

GT CAPITAL Holdings, Inc., the holding company for tycoon George S.K. Ty’s businesses, is raising its stake in mass housing developer Property Company of Friends, Inc. (PCFI) starting this year. GT Capital President Carmelo Maria Luza Bautista said in a mobile phone message last week the conglomerate will exercise its option to increase its direct ownership in the real estate firm to 51%. “The plan is to increase first to 42% within the first half of the year and then to 51% by...

PRO-FRIENDS Corporate News

Living the Good Life: Time to Enjoy Life’s Greater Pleasure

  To live a good life is a dream everyone hopes for. It is a part of your life where you finally enjoy hard work. A good life is a life that deals with simple pleasures with your family, doing things that create lasting memories and nurturing relationship and the legacy you leave behind.        Mrs. Emily Casalmer, or Tita Emily, as everybody would fondly call her, is a resident of Parc Regency Residences for 5 years now. She is an epitome of an Ilonggo living...

Pro-Friends dealing justly with buyers’ concerns

Pro-Friends dealing justly with buyers ’concerns

  THIS IS in reference to a letter sent by Daniel M. Agoncillo and 26 others (The Pro-Friends Victims Group), published on the Inquirer’s Letters page last Jan. 11. Agoncillo, who is not in our database of buyers in any of our Pro-Friends projects, wrote a response to the BizBuzz item by Daxim Lucas and a column by Rina Jimenez David published on separate dates in October 2015 in the Inquirer. He alleged that the articles written by the two journalists were “apparently...

PRO-FRIENDS Corporate News

Families Featured In PRO-FRIENDS’ 2016 Calendar

2016 will mark Property Company of Friends, Inc.’s (PRO-FRIENDS) 17th year in the property development industry.  Every year, the company comes up with thematic calendars used within the company and shared with friends and business partners. For the year 2016, families from across PRO-FRIENDS’ projects were featured in the thematic desk calendars.  Each month features a family residing in one of PRO-FRIENDS’ development.  The Empalmado family shares that they...

PRO-FRIENDS Delivers Happiness To Asilo De Molo

PRO-FRIENDS Delivers Happiness To Asilo De Molo

December 1, 2015, ILOILO CITY– It is not co-incidental but providential that as we go nearer the season of giving, Property Company of Friends, Inc. (PRO-FRIENDS) delivers happiness to Asilo de Molo, an elderly care center located in Molo, Iloilo City. Pro-Friends, known for its residential projects namely Parc Regency Residences and Monticello Villas in Pavia, Iloilo, spent an afternoon for an outreach program last December 1, 2015 to celebrate Christmas in the elderly shelter run by the Daughters...

PRO-FRIENDS Delivers Care To The Elders

PRO-FRIENDS Delivers Care To The Elders

  NOVEMBER 26, 2015, ANTIPOLO, RIZAL ---- Property Company of Friends, Inc. (PRO-FRIENDS) took time out and delivered care through gifts, food, and joy to the elders residing in Kanlungan Ni Maria home for the aged in Antipolo City, Rizal.  PRO-FRIENDS, through its projects under the Corporate Social Responsibility (CSR), has chosen to extend help to the needs of the elders this year in congruence with the company’s tagline of “creating communities, transforming lives.”...

LIVING THE GOOD LIFE: Time To Enjoy Life’s Greater Pleasure

LIVING THE GOOD LIFE: Time To Enjoy Life’s Greater Pleasure

To live a good life is a dream everyone hopes for. It is a part of your life where you finally enjoy hard work. A good life is a life that deals with simple pleasures with your family, doing things that create lasting memories and nurturing relationship and the legacy you leave behind.  Mrs. Emily Casalmer, or Tita Emily, as everybody would fondly call her, is a resident of Parc Regency Residences for 5 years now. She is an epitome of an Ilonggo living a good life and making the most out...

GT Capital buys into Profriends for P7.24-B

GT Capital buys into Profriends for P7.24-B

      MANILA - GT Capital Holdings Inc. is buying a minority stake in low-cost housing developer Property Company of Friends Inc. (PCFI) for P7.24 billion to expand its real estate portfolio. GT Capital said it signed a deal to acquire 22.68 percent of PCFI, with an option to increase its direct shareholding to 51 percent within the next three years, the company disclosed to the Philippine Stock Exchange. The acquisition marks the entry of GT Capital into affordable housing,...

GT Capital sure to raise stake in Pro-Friends to 50%

GT Capital sure to raise stake in Pro-Friends to 50%

GT Capital Holdings Inc., the listed conglomerate of tycoon George Ty, is certain it will increase its stake in Property Company of Friends Inc. (Pro-Friends) to 50 percent from its current 22.68 percent holding due to opportunities in the low and affordable housing segment, the company’s president said on Friday. Carmelo Maria Luza Bautista, GT Capital president, told reporters the company will surely exercise the option to increase its stake in Pro-Friends to 50 percent, considering...

PRO-FRIENDS

2 Families Receive House and Lot From PRO-FRIENDS

Lives of two families are about to be transformed as Property Company of Friends, Inc. (PRO-FRIENDS) has awarded two Sophie Units through GMA Network Inc.’s Kapuso Milyonaryo Season 6:  Level Up Pamasko. The winners, Julieta Suico, 46 years old, and Sergio Bolivar Jr., 37 years old, received the house and lot prize from PRO-FRIENDS together with their respective families. Both winners expressed their joy in winning a Sophie unit each in Lancaster New City, PRO-FRIENDS’ flagship...

Fire safety training held in Lancaster New City

Fire safety training held in Lancaster New City

A lecture on fire safety and a fire drill was recently concluded in Lancaster New City. The event was spearheaded by PRO-FRIENDS’ Estate and Assets Management Group and Lancaster New City Homeowners Association for the residents, security personnel, and maintenance personnel of Lancaster New City.   Participants gathered at the audio visual room of St. Edward Integrated School for a lecture given by Capt. Aymar B. Baybay, Senior Inspector of BFP – Bureau of Fire Protection. A fire...

CALIFORNIA TELEMARKETING, INC. NOW IN SUNTECH IPARK

California Telemarketing, Inc. Now in Suntech IPark

IMUS, CAVITE--- The first ever IT Park in the province, Suntech iPark, welcomes a new locator in the IT park’s steadily growing business.  California Telemarketing Inc. (CTI) has recently signed a 400-seat facility agreement with LRA Pacific, the BPO leasing and marketing arm of Suntech iPark.  The additional 400 seats will generate more opportunities for job seekers in the BPO industry within the rising IT Park.   “Our goal is to grow to about 40 percent,” said...

Ilustrata’s first concrete pouring held

Ilustrata’s First Concrete Pouring Held

PRO-FRIENDS recently held the much anticipated first concrete pouring in Ilustrata Residences, the company’s latest condominium development in Santolan Road, Quezon City.   Present in the event were Engr. Jun Villa, PRO-FRIENDS’ AVP for Vertical Developments, Mr. Juny Santillan, PRO-FRIENDS’ Project Management Head, Arch. Willie Salinas, PRO-FRIENDS’ Head for Architectural Design and Mr. Shawn Ong, PRO-FRIENDS’ Junior Project Director.   The contractor...

profriends ka rin ba winner

An OFW, Single-father Wins a House and Lot from PRO-FRIENDS

 Marlon Mariano, a single-parent to two boys, working as a seafarer is the fortunate house and lot winner of PRO-FRIENDS’ recently concluded video essay contest. The contest dubbed as “PRO-FRIENDS ka rin ba?” was launched in February as one of the many programs lined up in preparation for the celebration of PRO-FRIENDS 15th year in the real estate industry in 2014. The contest called for 90-second video essays from individuals who would like to nominate a friend or a relative...

St. Edward Integrated School in Lancaster New City expands

St. Edward Integrated School in Lancaster New City expands

St. Edward Integrated School (SEIS) in the booming Lancaster New City in Cavite expands to accommodate more students that aim quality education in a safe and comfortable environment.   Last July 31, 2013, SEIS held the blessing of its newly-constructed building. A mass ceremony led by Bishop Reynaldo Evangelista in the Church of the Holy Family also inside Lancaster New City was attended by PRO-FRIENDS executives, teachers, administrators, students and parents.   The mass was followed...

PLDT Group Supports First IT Park in Cavite

The PLDT Group has signed an agreement with PRO-FRIENDS Holdings, Inc. that will commit to the installation, maintenance and operation of telecom facilities & equipment in the first IT BPO Park in Cavite, Suntech iPark.  Included in the agreement is PLDT Group’s commitment to install the Next Generation Network (NGN).  The NGN is expected to bring faster and reliable voice and broadband services in terms of coverage.  This will significantly improve and enhance the end-user's...

PRO-FRIENDS' Richard Tay (left) w/ Open House hosts Jing Castañeda (middle) and Chase Tinio (right)

Not Your Usual “Open House”

Property Company of Friends, Inc. (PRO-FRIENDS) and Bernardo Publicity & Promotions (BPP) are proud to present OPEN HOUSE--- a 30-minute magazine show that provides Filipino families information on how to choose a house and transform it into a beautiful home.  Hosted by veteran TV news reporter Jing Castañeda and chef-entrepreneur Chase Tinio, the show will feature segments that will help a home buyer decide on things to consider in buying a house.  It also includes segments on home...

A Worthy Story for a Brand New Home with PRO-FRIENDS Ka Rin Ba? Campaign!

Do you personally know someone who needs a home and has a beautiful story to share? Now, you have the chance to be a true friend to them! Property Company of Friends, Inc. or PRO-FRIENDS, in celebration of its countdown to its 15th year in the real estate industry in 2014, launched exciting programs to benefit Filipino families. One of the projects in anticipation of the company’s crystal year is a video essay contest dubbed as “PRO-FRIENDS ka rin ba?”. This contest aims to...

PRO-FRIENDS Goes Mobile

PRO-FRIENDS on January 19, 2013, launched its mobile site, making information easily accessible to clients and interested home buyers. This introduces a mobile-friendly “interface” feature making the site easy to navigate when using smart phones and tablets.  Also introduced by PRO-FRIENDS is its “Quick Response” codes or QR codes – a type of barcode that contains a call-to-action when you access information using a smart phone. Aside from the main website of...

PRO-FRIENDS Connects with PLDT

Property Company of Friends (PRO-FRIENDS) Inc., the fastest-growing property developer in the country, ties up with Philippine Long Distance Telephone Company (PLDT).  The PLDT Group has begun installing fibre optic wirings in PRO-FRIENDS’ flagship project, Lancaster Estates.  This fibre optic technology is expected to bring the transmission of voice, data and video over the internet at faster speed and at much higher bandwidth for the fixed line network.  Eventually, this will...

PRO-FRIENDS Inks Deal with LRA Pacific Group

Property Company of Friends, Inc. (PRO-FRIENDS) has recently signed a memorandum of agreement with the LRA Pacific Management Group (LRA) to help them plan and develop SUNTECH iPARK as the first IT BPO Park in Cavite. Leading the MOA signing were PRO-FRIENDS Chairman, Guillermo C. Choa, PRO-FRIENDS SVP for Commercial and Industrial Property Investments Crisanto V. Hilario, and LRA Pacific Group President & Managing Director Mary Hazel Lopez-De Guzman. Situated inside the Lancaster Estates,...

PRO-FRIENDS Conducts Relief Operations

PRO-FRIENDS Conducts Relief Operations

At the height of the monsoon rains last Wednesday, August 8, 2012, Property Company of Friends, (PRO-FRIENDS) Inc. took the initiative to reach out to those people affected by flood, by encouraging its employees to participate in its own relief operations.  This endeavor, led by the Human Resources Department, encouraged every employee to help in their own way---- from donating goods, repacking them, and bringing the goods to its beneficiaries.  Cash donations were also used to upkeep relief...

PRO-FRIENDS Issues P3B Corporate Notes

PRO-FRIENDS Issues P3B Corporate Notes

One of the fastest growing real estate developers today, Property Company of  Friends, Inc., (Pro-Friends) announced its issuance of P3 billion worth of five-year corporate notes.  Proceeds of the notes will finance the company’s land banking and working capital requirements. “We were very pleased with the results of the maiden issuance of P1.5B corporate notes in January 2011 which was 1.5x oversubscribed, this new batch as it affirms the financial community’s confidence...

PRO-FRIENDS Signs MOA with AAB and San Agustin Bus Lines for Lancaster Estates Transportation Services

PRO-FRIENDS Signs MOA with AAB and San Agustin Bus Lines for Lancaster Estates Transportation Services

For the residents of PRO-FRIENDS banner project, Lancaster Estates, the days of having anxiety to commute is coming to an end. Property Company of Friends (PRO-FRIENDS) - one of the Philippines’ fastest growing property developers, has recently signed a Memorandum of Agreement with AAB and San Agustin Bus Lines last February 18 for the transportation requirements of its homeowners living in Lancaster Estates. According to the MOA, AAB and San Agustin Bus Lines will supply public transport...

BUSINESS WORLD's Top 1000 Companies

BUSINESS WORLD's Top 1000 Companies

AS THE WORLD bounced back from the 2008 financial crisis, so did the Philippine economy strengthen in 2010, propped up by spending for another presidential election. The World Bank said this reflected "rapid recovery and election-related spending amidst a strong external position which has led to a sovereign credit rating upgrade in November (2010) by Standard & Poor's." It was in this environment that so companies entered BusinessWorld's Top 1,000 Corporations list for the first...

The Lakeshore and PRO-FRIENDS Enter a Joint Venture Agreement

The Lakeshore and PRO-FRIENDS Enter a Joint Venture Agreement

Central Country Estate, Inc., owner of Pampanga’s premier real estate development, The Lakeshore, officially inked a Joint Venture Agreement with the leader in housing projects in Cavite, Property Company of Friends, Inc. (PRO-FRIENDS).  This momentous merging of two real estate stalwarts was the highlight during the celebration of The Lakeshore’s 10th anniversary last September 23, 2011 at The Lakeshore Tent in Mexico, Pampanga.  The historic signing was headed by CCEI...

PRO-FRIENDS inks deal with FPD Asia for property management of Lancaster Estates

PRO-FRIENDS inks deal with FPD Asia for property management of Lancaster Estates

PRO-FRIENDS, a leading property developer with projects in Cavite, signed a contract with FPD Asia Property Services, Inc.  for the estate management  of Lancaster Estates. FPD Asia is the country’s premier property management firm with over 2 million square meters of gross floor area (GFA) in its managed portfolio. Lancaster Estates spans over 600 hectares and is poised to be a complete, master-planned community that offers practically everything within reach - from a chapel...

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