“Profriends delivers when it commits something,” says Profriends president Kathleen Choa, in her keynote speech during the official opening of the entry way of Westwind at Lancaster New City. “During our launch one year ago, Westwind had a masterplan, it was a concept , a brand offering a distinct lifestyle. But at that time, Westwind was words. And now, with the entry way being launched, we are here telling you that Westwind will become a reality,” she added.

Highlighting the festive mood, the Familia Fiesta lived up to its name as Profriends Iloilo celebrated its 17th anniversary throughout the day with various activities for the families in its communities. Residents from Parc Regency Residences and Monticello Villas joyfully participated in the occasion, which started with the celebration of Holy Mass, followed by a drum and bugle parade, a fun walk around the estate, a bicycle fun ride, and an energetic Zumba session led by the moms. A pet costume contest was then held to include the homeowners’ fur babies in the merriment. Bingo games added to the fun and an online tournament gave the millennials and Gen Zs the opportunity to showcase their gaming skills. These activities further strengthened the relationships among members of the community.